Community-Driven Marketplace Supports Black-Owned Businesses | In This Together | NowThis

‘Where we spend, to me, is one of the greatest forms of resistance and advocacy’ — This entrepreneur’s marketplace gathers thousands of people in support of small, Black-owned businesses.
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Dr. Lakeysha Hallmon launched The Village Market in 2016 to uplift and support Black-owned businesses.

Every quarter, the community-driven initiative gathered more than 3,000 people in Atlanta, Georgia, to shop from at least 100 businesses.

It’s still making an impact on business partners in the midst of the pandemic — and Black Lives Matter protests re-energized and refocused Lakeysha’s mission.

‘Where we spend, to me, is one of the greatest forms of resistance and advocacy,’ Lakeysha says.

The Village Market is opening its first brick and mortar location in the middle of the COVID-19 crisis.

‘I look forward to seeing just how fruitful that’s going to be for our community,’ Lakeysha says.

This episode is presented by GoDaddy.

Watch the full episode of Made In America here: https://go.nowth.is/3oFsorK

For more information about The Village Market click here: https://thevillagemarketatl.com/

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